Elevate Cause+Medic — Marketing Proposal by Muntain Media
Marketing Proposal · Muntain Media · 2026

Elevate
Cause+Medic
to the World

A focused strategy for social media growth, content creation, digital marketing, and influencer partnerships — crafted to match the luxury and intention of your brand.

Social Media Content Creation Influencer Marketing Digital Advertising AI Integration
CauseMedic Products
Consciously Crafted · Est. 2015
01 — The Opportunity

Your Brand Is
Ready to Bloom

Cause+Medic has the product credibility, the luxury spa partnerships, and the mission-driven story that modern wellness consumers are hungry for. What's needed now is a social and content strategy that puts that story in front of the right audiences — beautifully, consistently, and at scale.

$7.5B
US wellness skincare & CBD market size in 2025 — a rapidly growing category with premium positioning wide open.
5
Star spa partners including Ritz Carlton, Four Seasons, St. Regis, Mandarin Oriental & Wynn — social proof that commands attention.
🏆 B Corp1% For The Planet

Mission-Driven Brand. Untapped Reach.

Cause+Medic's B Corporation status, carbon-offset commitments, and farm-to-bottle story resonate deeply with today's wellness consumer. Yet social channels remain underdeveloped relative to the brand's luxury positioning and product quality. This is the gap Muntain Media closes.

Ritz CarltonFour SeasonsSt. RegisMandarin OrientalWynnWaldorfAubergePendry
3×
Wellness brands with strong influencer programs grow 3x faster than those without — and Cause+Medic's story is tailor-made for creator culture.
0 ads
No active paid campaigns or influencer programs currently. Significant untapped growth available on every channel.
02 — Target Audiences

Three Audiences.
One Brand Story.

Cause+Medic's brand spans luxury spa professionals, wellness-conscious consumers, and sustainability advocates. Each needs a tailored message — all rooted in the same brand truth.

01
The Wellness Consumer
Women 28–48 who invest in self-care, clean beauty, and natural remedies. Follows wellness creators, shops mindfully, and values ingredient transparency.
InstagramTikTokPinterestInfluencers
"Clean, luxury CBD skincare that actually works — and gives back."
02
The Spa & Hospitality Pro
Spa directors, estheticians, and wellness hotel buyers who source luxury professional products. High LTV, B2B decision-makers.
LinkedInInstagramEmailGoogle Ads
"The CBD professional line trusted by Ritz Carlton, Four Seasons & Wynn."
03
The Conscious Consumer
Eco-conscious shoppers and sustainability advocates drawn to B Corp brands, 1% For The Planet commitments, and ethical sourcing practices.
TikTokInstagramYouTubeReddit
"Farm-to-bottle wellness that's as good for the planet as it is for your skin."
03 — Strategic Approach

Content That Feels
As Good As It Looks

Wellness marketing at the luxury tier doesn't shout — it whispers with authority. Our strategy leads with education, beauty, and brand values to build a community that buys and advocates.

01
Education & Ingredients
CBD science, botanical benefits, cold-press extraction — translated beautifully for social.
02
Ritual & Lifestyle
Position Cause+Medic as part of a luxury self-care ritual. Aspirational but approachable.
03
Product Proof
Before/afters, reviews, spa partner showcases, and award recognition content.
04
Mission Storytelling
B Corp values, 1% for the Planet, farm-to-bottle journey, and sustainability commitments.
05
Influencer & Community
Wellness creators, estheticians, and spa professionals sharing authentic experiences.

Brand Voice

Tone
Calm authority. Luxurious but grounded. The knowledgeable friend who happens to be a skincare expert.
Vocabulary
Botanical, intentional, clean. "Live rosin extraction" is fine. "Chemical compound isolate blend" is not.
Visual
Warm naturals, deep greens, muted gold. Organic textures, editorial photography, minimal overlays.
Personality
A wellness sanctuary that's also a conversation — never preachy, always inviting and educational.
04 — Services & Deliverables

A Full Creative
Partnership

Four integrated service areas designed to build Cause+Medic's social presence, content library, influencer network, and paid media engine — working in concert, not in isolation.

Social Media Management

📸Instagram
Daily posting — Reels, Carousels & Stories. Ritualistic content series, product spotlights, spa partner features & community management.
🎵TikTok
3–5 videos/week. Educational CBD content, "behind the farm" series, ingredient deep-dives, and trend-adapted wellness content.
💼LinkedIn
B2B content targeting spa industry. Thought leadership, hotel partnerships, trade press, and founder voice content.
📌Pinterest
Evergreen wellness content, mood boards, ingredient guides, and spa ritual pins driving ongoing organic traffic.
🌿 Content Production
Monthly content shoot briefs, shot lists & creative direction
Short-form video editing with captions, text overlays & music
Branded graphic templates, ingredient infographics & carousel design
Long-form YouTube tutorials, product walkthroughs & brand films
✨ Influencer Marketing
Identify & vet wellness creators, estheticians & clean beauty advocates
Manage outreach, gifting, briefs, content approvals & contracts
Spa professional ambassador program strategy & execution
Track reach, saves, link clicks, conversions & brand lift
📢 Digital Advertising
Meta: Awareness & conversion campaigns targeting wellness consumers 25–48
Google: Search campaigns for CBD skincare, spa product, clean beauty keywords
Retargeting sequences for site visitors & video viewers
KPIs: ROAS 3x+, Cost Per Acquisition, CTR, and monthly brand awareness lift
05 — Investment

Partnership
Tiers

Three tiers designed to grow with your ambitions. All packages include strategy, content creation, community management, and monthly reporting. Ad spend billed separately.

Bloom
$5,000
USD / per month
Instagram + TikTok — daily posting
Content creation — graphics, Reels & captions
Influencer marketing partnerships each month
1 Meta ad creative set + campaign setup
Community management
Monthly analytics report
Most Popular
Elevate
$6,000
USD / per month
Instagram + TikTok + LinkedIn + Pinterest
Full content production + video editing
Influencer marketing — 4 partnerships/month
Meta + Google Ads management
AI content automation — repurposing & scheduling
Bi-weekly strategy calls + reporting
Prestige
$7,500
USD / per month
All platforms incl. YouTube
Full content production + monthly shoot direction
Influencer program — full management
Multi-channel paid ad management
AI integration + email marketing
Website development + PR strategy
06 — Timeline

From Kickoff to
Full Bloom in 90 Days

A measured, intentional onboarding that respects your brand standards while moving quickly. Your first content goes live within two weeks of signing.

Weeks 1–2
Discovery & Strategy
Brand immersion, audience research, content pillar definition, brand voice guide, channel audit & setup. Visual direction established.
Weeks 3–4
Creative Build
Template system, first 30-day content batch, influencer shortlist, ad creative development & campaign setup. Content begins publishing.
Month 2
Launch & Optimise
All platforms active, paid campaigns live, influencer partnerships begin, A/B testing, weekly reporting and community management in full swing.
Month 3
Scale & Expand
Performance review, channel expansion, email sequence live, PR push begins, brand partnerships explored, strategy refined for Q2.

Ongoing Rhythm

Weekly
Content publishing, community management & ad performance check
Bi-Weekly
30-min strategy & performance call with the Cause+Medic team
Monthly
Full analytics report, content theme planning & influencer review
Quarterly
Growth strategy review, goal setting & campaign planning
07 — Our Portfolio

Trusted by
Visionary Brands

A portfolio of premium brands across wellness, beauty, lifestyle, and tech — each elevated with intentional strategy, premium creative, and measurable results.

Brand Partnerships

"Danielle is an exceptional creator, designer and educator who truly cares about her clients' success."
— Kymber McClay, Founder
"She taught me the exact steps I needed to launch and empowered me to think creatively and confidently."
— Sumeyra Leonard, Founder & Nurse
"Top tech creator entrepreneur of the year."
— Samsung
✦ Bespoke Partnership

We Can Customize Your Package
to Exactly What You Need

Every brand grows differently. If none of our tiers are a perfect fit, we'll build a bespoke package — mixing and matching services, platforms, and deliverables aligned with your exact goals and budget.

Platform Mix
Choose exactly which channels matter most for your brand right now
Service Selection
Add or remove any service — influencers, ads, video, PR & more
08 — Next Steps

Let's Grow
Something Beautiful

Cause+Medic has everything it needs to become the defining voice in luxury wellness — the mission, the product, the partnerships. What's next is the platform to tell that story at scale.

1
Book a Call
30-min intro strategy call
2
Align Scope
Confirm tier & start date
3
Sign Agreement
Service agreement sent
4
Kickoff
Content live in 2 weeks